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Competition and Consumer Policy Issues in Media Markets
PTDC/EGE-ECO/108784/2008
 
 
Objectivos:
(1) To contribute to the ongoing debate about the competitive and welfare effects of price discrimination based on customer information databases by extending the extant literature to markets where: (i) firms have private information about their costs and/or demand conditions (ii) consumers have elastic demands and (iii) firms are able to use targeted advertising technologies.

(2) Investigate for the first time the effects of mergers when the asset is information assuming that the merged firms might have an informational advantage to target many sorts of competitive decisions like their pricing, product offerings and advertising policies. In doing this project aims to shed light on whether the concentration of information through a merger might give rise to exclusionary effects, antitrust and consumer welfare concerns as well as privacy concerns
Responsável:
Rosa Branca Esteves
Equipa:
Rosa Branca Esteves (Investigador Principal)
Hélder Vasconcelos (UCP, Investigador)
Joana Resende (Investigadora)
Prof. Mark Armstrong (Consultor)
Prof. Jean Gabsewicks (Consultor)
Timing:
Janeiro de 2010 a Dezembro de 2012
Financiamento:
27000 Euros da Fundação para a Ciência e Tecnologia (PTDC/EGE-ECO/108784/2008)
 
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